Time Management

Time management is vitally important to the success of your business.

Most people are driven by the concept of urgency. But to really effect positive change in our lives, we need to reorganise the way we spend our time; based on the concept of importance – not urgency.

Study the following matrix of time demands and you will come to realise that for most people, the problem is that we are continually doing the urgent stuff, at the expense of the important.

We have no real choice when it comes to Quadrant 1 activity. Activity which falls into this category must be done. The real choice is when it comes to Quadrant 2. We can choose to spend time here or not but Quadrant 2 is the key to getting things under control.

The results of properly dedicating ourselves to Quadrant 2 activity are that we will gain control over what is happening in our lives. We will thereby reduce the time we spend in Quadrant 1. Time for Quadrant 2 activity, of course, must come from Quadrants 3 and 4; minimise or eliminate the time you spend here.


About Jorgen Poulsen

The Catalyst Partnership provides cost effective Social Media Marketing solutions to small and medium-sized businesses. Social Media Marketing is one of today's most successful and cost effective online marketing strategies and is being embraced by millions of companies from Fortune 100 to small companies. Please contact us to discuss how we can help you implement a Social Media Marketing strategy.
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